Destination Insiders #8

📍 Italian Capital of Culture, an evolving policy. At the same time of the publishing of the new tender for the title of 2026 Capital of Tourism, the Ministry of Culture, in partnership with Fondazione Scuola dei beni e delle attività culturali, has published the results of the first organic report and the effects produced on the involved territories from 2015 to 2022.


🏛 Greece to Experience an Extension of Summer Tourism Season, Survey Reveals. Greece recorded the third biggest increase of bookings in Europe for next September, an increase of 96% in comparison to 2022.

🏔 Tourism’s potential for mountain ecosystems and communities outlined in new report. While mountains tourism has become more present, its results are still not enough.

🇪🇸 Spain presents its strategy for sustainable tourism. Collaboration between GreenMe and the Spanish Tourism Department.

✈️ Tourism, Survey by Italian Government Tourist Board Turismo: Chinese tourists are back with new trends. Forecasts say around 2 millions will come to Italy until December. In 2024, the number of tourists exceeds 2019’s. Italy is the most attractive country in Europe.

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The foundations.

Roots are an essential element for the success of a destination. They correspond to the sense of belonging to a community, to the active participation in it and to the passion for a territory, together with a shared will of working closely to make it prosper.