The first and only national digital helpdesk for tourism mentoring. You can count on CIT to strengthen your skills, as well as those of your citizens or partners; to grow together in the tourism market.

Beauty is the most competitive aspect of the identity of our country. The Germans have precision, Americans have the American Dream: our distinctive mark is just this one: beauty. The beauty in things, the beauty in our landscapes, the beauty in our lifestyle, a beauty that should be cherished and narrated to those who long for this beauty.

(Maurizio Di Robilant, promoter of ITALIA Patria della Bellezza Foundation)

CIT addresses companies in the fields of tourist reception, culture, hospitality, agri-food and craftsmanship, as well as organizations of Territorial Promotion, and aspiring tourism entrepreneurs.

We aim at contributing to the growth of the Italian tourism entrepreneurship, by granting support, training, ideas exchanges and inspiration to existing and aspiring purveyors in the field.

Who do we address?

Offer training and new skills to your operators!!

They will be able to discuss with our experts and increase their knowledge on the following themes:

Tourism reception

Experience design


Online and offline marketing


Sales & promotions

What will they need? A phone and/or good wifi connection… and a boost of motivation to turn ideas into successful projects.

Our consultants are ready to offer their specialised support through a one-on-one call every time will need.

The Centre for Tourism Entrepreneurship Innovation includes professionals from the fields of mentoring and the tourism sector.

Up to date, we have operators from dozens of tourism destinations through cooperation with municipalities, sector organizations, network of operators and national tourism associations.

In order to book a session with our professional, enter the code provided by your organization.